These Are the Best Hair Products Hitting Stores This October

"The Lush Candy Rain Conditioner ($10) smells sort of like zesty Swedish Fish candy. (Yes, you read that right.) I'm not typically a fan of sugary scents, which is why I hesitated to try it. But it was its mix of moisturizing milks (including coconut, Brazil nut, and macadamia nut) and oils that made me want to soak my hair in it.

I finger-combed the off-white cream through my hair and left it in as I shaved my legs before washing it out. Not only did my ends feel moisturized once I rinsed, it was also softer, shinier, and frizz-free post-air dry." — Jesa Calaor, assistant editor, Beauty

"This might repulse you, but I'm not worried about my dry shampoo leaving traces of white residue on my hair — I just want it to work on days-old grease. And the Ouai Super Dry Shampoo ($24) isn't messing around: it contains a blend of rice starch and volcanic minerals to sop up even the dirtiest oils from my hair, while resetting my style in the most natural-looking way possible. It leaves behind a veil of white, yes, but an extra 20 minutes of sleep is worth it in my eyes." — Kelsey Castañon, senior editor, Beauty

"I was super intrigued by the idea of a clay mask that went in my hair instead of on my face, so I couldn't wait to try the Marc Anthony True Professional Volumizing Clay Hair Mask ($7) on my dry shampoo-packed head. It contains lava, bentonite, and kaolin clays to remove product buildup and soak up excess oil, two things my hair desperately needed. Once my hair was damp from the shower, I worked the clay into my roots and let it sit for five minutes before rinsing out. My hair got a really nice boost of volume once it was dry because product build-up was no longer weighing it down. I'm definitely going to keep using this on a semi-regular basis whenever my hair starts to look limp." — Sarah Siegel, assistant editor, Beauty

"I don't heat style my hair too often because when I do, I feel an overwhelming amount of guilt that I'm damaging my hair. The new Living Proof Perfect Hair Day Heat Styling Spray ($28) makes me feel like I'm protecting my hair a little better during the process. Unlike other heat protectant sprays that leave hair feeling heavy or stiff, this one dispenses a soft mist that coats hair to leave it feeling smoother. Now, when I blowdry my hair and curl it after, I'm not left with the typical frizz that I was used to and I'm pretty sure it's helping my style last a little longer." — Jessica Harrington, associate editor, Makeup.com

"Pressing down the Ouidad Revive and Shine Rejuvenating Dry Oil Mist's ($28) pump dispenses a fine mist that you would never guess was loaded with five different moisturizing oils. A few spritzes of this spray instantly restores the shine back to my version of next-day hair, and seals the stressed ends of my waves." — JMC

"I would tell you I love the The Pure Shampoo ($32) and The Pure Conditioner ($32) merely for its clean, fresh-from-the-salon scent, but that wouldn't be fair to the products' efficacy. So, the second-best thing is that it also leaves hair silky and detangled without needing to brush it in the shower (and did I mention it smells good?)." — KC

"Speaking of fresh from the salon, here's a reason worth booking a hair appointment: the green-apple-scented Kérastase Scrub Apaisant (available in Salons only). It sloughs away dead skin cells sitting at the surface while simultaneously hydrating your scalp in the way only a salon treatment can — and the smell alone will keep you coming back for more." — KC

"The combination of heat styling and color was starting to make my hair feel a little dry and look lackluster, and I knew I needed to do something. The R+Co Two-Way Mirror Smoothing Oil ($32) was a surprising product for me. I usually stay away from oils because it weighs down my fine strands of hair, but this lightweight option only added a glass-like shine. Plus, it contains vitamin E, which helps to restore some softness to my damaged hair." — SS