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First, the artist will draw your desired lip shape with a lip pencil for you to look at and approve, which basically acts as a stencil. "I map the lips according to each person's facial features, so I kind of align everything, so it's the most natural way possible," says Kondratyev. "You have to stay on lip tissue when you do cosmetic tattooing; you can only maybe go one millimeter outside the lip line — where you see pores, you don't tattoo. So there are limitations, but it can be used to help create a fuller-looking natural lip."
When it comes to picking out a color, clients can bring in their favorite lipstick, or photos of healed lip blush tattoos they love. "I custom create every color for every person. How I decide that is looking at their natural lip color, skin, hair, and eye color. I do have some favorites that I go to more often that I think are flattering on a wide range of people. But it has to match their skin tone and color." If you're a little nervous, you can opt for a lighter color that will heal most naturally, and then later bump the color up if you do a second session. Once you've chosen the color and your artist has created your lip shape, they'll set your lips with a setting powder to keep the shape in place.
The cost for lip blushing can vary, depending on the artist and your location. At First Class Cosmetics, Kondratyev charges $650 for the first session, and $200 to $350 for a second session, which is typically done four to six weeks later. If you're coming back to get a refresh within the next 1-1.5 years, it's $300 for an additional session.
As Kondratyev explains, "the pain level is different for everyone. Pain-wise, some people are more sensitive, and usually those are the people who didn't follow the precare rules, by drinking alcohol and caffeine." But let's get real here: you're tattooing your lips and your lips are made up of sensitive lip tissue. Still, it shouldn't be any more painful than a regular tattoo — like a light brushing across your lips — and you can ask your artist to apply numbing cream to the area 10 minutes beforehand to help. "Some artists are against it, but I use a 5 percent lidocaine numbing agent because it makes it more comfortable, and your lips are sensitive tissue."