15 New Beauty Products Our Editors Are Loving This September

Ilia Lip Sketch Hydrating Crayon ($26) 

"Ilia makes some of my favorite lip liners, and it just launched new colors that I'm absolutely obsessed with — a nude beige, a rosy mauve, and a cocoa brown. All three have already found their way into my purse because I can't stop wearing them. The brand's lip crayons don't bleed or settle into fine lines in my lips, and the color payoff is stunning." — Renee Rodriguez, senior staff writer and social producer, Beauty