When Michael Jordan first came on the scene in the mid-1980s, he took the sports world by storm. His skill on the court was, at the time, unparalleled and extremely remarkable. One of the most famous and highly decorated basketball players in history, he continued to pursue excellence off of the court after he retired. He inspired and endorsed Nike's athletic footwear and apparel, Air Jordan, making it one of the most profitable shoe lines in Nike's history. He also became a savvy businessman, making him the second richest African-American in the nation (after Oprah). However, none of his achievements — including an Olympic gold medal and Presidential Medal of Freedom — would have been possible had it not been for his hard work, determination, and ability to dream. In his 1998 autobiography For the Love of the Game, Jordan expands on what made him such a success and gives an inside look at his complete journey, from basketball to business.
