6 Times Bad Bunny Made a Powerful Statement With His Music Videos
Bad Bunny may be a global superstar, but he's also a pioneer for breaking cultural stereotypes that are often engrained in Latine culture. In addition to publicly speaking out about important causes, such as homophobia, domestic violence, and machismo, the 29-year-old artist often uses his videos to make powerful statements about said topics. Most notably, he challenged gender roles by dressing in drag in the video for his female-empowerment anthem "Yo Perreo Sola."
When asked by Time in March 2023 why he thinks his music has such an effect on people, Bad Bunny said, "The manner in which I do music is a way that's so real. I give so much love to the music. I always say that my mom gave so much love to me since I was kid, that's why I have so much to give to the world and los demás (the rest). I think that my songs are the same. I give so much love to my songs that it doesn't run out. That energy every time you listen to my song it'll give you so much alegria (joy). I don't do songs just to do them. When I have a song to release I will release it."
In honor of his latest album "nadie sabe lo que vas a pasar mañana" and his "Saturday Night Live" hosting debut this weekend, take a look at Bad Bunny's most powerful music videos ahead.
Bad Bunny accompanied the "El Apagón" video with a short documentary titled "Aquí Vive Gente (People Live Here)," in which reporter Bianca Graulau sheds light on the social and economic justice issues affecting Puerto Rico, including rolling blackouts, rent hikes, luxury development, and tax loopholes for wealthy foreigners.
"Solo de Mi"
Bad Bunny takes a powerful stand against domestic violence in the video for "Solo de Mi." The emotional visual shows a woman standing in front of a microphone, and as it progresses, bruises begin appearing on her face. However, by the end of the video, she regains her power and celebrates by dancing with Bad Bunny.
In addition to spotlighting women from all walks of life, Bad Bunny refuses to conform to gender roles as the video begins with him getting his nails done. "Men also take care of themselves," he previously told Refinery29. "There is no need to criticize why one decides to maintain themselves one type of way. Stop the ignorance and let's think with a more open mind."
"Ignorantes" feat. Sech
As Bad Bunny and Sech sing to their exes, the video highlights a diverse range of couples from various racial and sexual backgrounds.
"Si Veo a Tu Mamá"
Bad Bunny shines a light on mental health as the clip starts off with a man attempting suicide. The track then dives into the realities of depression and shows viewers that it's OK to be in tune with your emotions even if you're a man.
"Yo Perreo Sola"
This is perhaps Bad Bunny's biggest video to date, and for good reason. The visual for the female-empowerment anthem sees Bad Bunny dressed in drag and challenges gender roles by normalizing men exploring their feminine side.