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POPSUGAR: How do you define the perfect wardrobe building blocks?
Maggie Winter: We imagined a line of investment pieces and our favorite things — the pieces you reach for season after season, year after year — essentials that integrate perfectly into your wardrobe. This is for a girl that knows what works for her and trusts her instincts, so she won't compromise on quality and isn’t necessarily chasing ever trend.
Jac Cameron: It's the perfect pair of jeans and everything that goes with it.