How to Clean Your Sneakers, According to Shoe-Brand Experts

When it comes to white shoes, it's all about the upkeep. The customer experience team at Soludos recommends spot-cleaning sneakers whenever noticeable marks appear with baby wipes or a Magic Eraser, then deep-cleaning your street style sneakers about every six months to prevent yellowing. Another no-no? Keeping them in front of a big window. In direct sunlight, leather gets stiff, making it much more unmanageable to clean. For this reason, you should also frequently spray leather sneakers with a protectant such as Scotchguard ($13). If your white shoes are leather, Puma Head of Product Line Management Adam Pieters recommends stuffing them with paper or a dry towel while the fabric dries to ensure the sneakers don't lose their shape. The classic Mayze ($90) in particular is a great style for utilizing this method.