Sustainable Fashion Brands — How to Know If They're Legit
When purchasing a new garment, Quinn believes you first need to get clear on why you are shopping. "Are you feeling down? Are you bored? Will purchasing enhance your mood long-term? Or do you just need something to brighten up your closet?"
Buying less is always the way to go, but if you do need to make a purchase, Dittmer advises on shopping brands that have certifications. There are currently over 30 certifications that brands can get to prove they are sustainable. A few of the top ones you'll see on clothing or brand websites are ahead.
B-corporation: Brands that have B-corporation certificates have been approved against a long list of social and environmental performance standards. This certificate believes brands have a responsibility to both communities and the planet.
Fair Trade USA: This one ensure the workers who make our garments are paid fairly and work in safe conditions.
Global Organic Textile Standard (GOTS): Oftentimes designing, production, cutting and assembling is all done in different countries. It creates a lot of room for error when making sure things are ethical. The GOTS is an organization that unifies standards between countries and stages of production. It verifies the organic status you see in organic cotton, hemp, wool or linen.
Oeko-Tex: The stamp of approval for not containing any toxic chemicals.
PETA-Approved Vegan: A brand's promise that no animals were harmed or used in their products.