Skip Nav
Parenting
66 Positive Things You Should Be Saying to Your Child
Kid Halloween Costumes
Baby's First Halloween: 82 Cute Costume Ideas For 2018
Babies
Skin-to-Skin Newborn Photo Shoot Featuring 2 Sets of Twins Has a Hysterical Backstory

American Greetings What It Means to Love Commercial

This Tear-Jerking Ad Is What Any Parent Struggling to Connect With Their Kid Needs to See

When conceptualizing its latest commercial for Valentine's Day, American Greetings conducted a survey to find out how communication factors into relationships, particularly those between parents and their kids. What it discovered was that although most Americans — roughly 89 percent, according to the Harris poll — recognize that good communication is one of the most important parts of healthy personal connections, one in five parents admit to having difficulty accurately expressing themselves to their children.

With that in mind, it released an ad that touches on those struggles we all have — not just kids or parents — with saying what we really mean. Watch the video, which puts relationships of all kinds in the spotlight, and try to imagine how you'd react the next time your kid slams a door in your face or the next time your daughter says "it's fine" when it's really not. As hard as it might be to believe, they just might be showing you what it means to love.

From Our Partners
Boy's Speech About Reading
Video of a Baby Working Out With His Dad
Kids Do the In My Feelings Challenge
Kristen Bell Crying at Daughter's Preschool Graduation
Guy Hands His Phone to Kid on the Subway Viral Video
Girl Gives Brothers Back to School Haircuts
Gilmore Girls Fan Proposal at Stars Hollow Gazebo 2018
Cat and Chicken Huddle Together After Wildfire
Kristen Bell on Jimmy Kimmel Doing Disney Sleep Hotline
How Blended Family of 10 Coparents
Kelly Clarkson's Tweet About Daughter's Chris Martin Crush
Time to Put Down the Fortnite Parody
From Our Partners
Latest Moms
All the Latest From Ryan Reynolds