Introducing Amazon's First-Ever Exclusive Beauty Product

Amazon is a best-kept secret for finding insanely effective, under-the-radar skincare finds (looking at you, bubble clay masks), but it hasn't always been our first stop for beauty products. That may soon change with this news: the mega e-tailer just introduced its first-ever exclusive beauty offering.

It's the Collagen Face Mask from Oui Glo, a newly launched skincare brand. It's boosted with extracts from apricot, cucumber, and licorice, plus collagen to hydrate and plump your skin. Bonus: it's made free of parabens, sulfates, and phthalates and isn't tested on animals. And at $39 for a pack of 12, it's pretty affordable, too.

While Oui Glo is currently the only brand exclusively available on Amazon, it's only a matter of time before more beauty brands follow suit. When that happens, consider Amazon's mission to take over all our lives shopping complete.