Shahd Batal and Aysha Harun
In the past few years, the beauty industry has been proactive about representing more Muslim women. In 2016, Nura Afia named a CoverGirl and Orly created a collection of halal-certified nail products with Muslim Girl. In 2017, Halima Aden starred in Fenty Beauty's launch campaign. In 2018, Huda and Mona Kattan's beauty businesses expanded and explored new categories of beauty (like fragrance, which the duo hadn't released in the past) for its enormous and fast-growing following, and we hope that 2019 is fruitful in taking just as praise-worthy steps to represent black Muslims.
This has been a major topic of conversation in the modest fashion and beauty blogging communities for a while. It had been shunted into the spotlight during 2016's Dubai Modest Fashion Week, when London-based beauty influencer Manal Chinutay lamented about both the lack of women of color she saw while attending DMFW and colorism within the Muslim community.
"I myself was the only black woman to be flown out and participate out of MANY beautiful influential black women," she wrote on Instagram. "Whilst there, I've had our sisters (WOC who live in Dubai and purchased tickets) come up to me at the event and ask me what was very apparent . . . 'Where are all the other black bloggers/influencers?'"
Najwa Umran (aka @poelitical on Instagram) was similarly frustrated and decided to start a hashtag, #BlackMuslimahExcellence, to encourage people to uplift black Muslim bloggers. "F*ck waiting on validation from outside in when we can support our sisters from the inside out," she proposed on Instagram. Thousands of people started tagging and posting photos of black bloggers in response. Many of them were makeup artists and enthusiasts.
If you want to show your support, keep reading to meet 16 black Muslim beauty bloggers you should add to your feed ASAP.