There's a time and a place for that "your lips but better" look, and if you want that subtle, naked flush, Dior Addict Lip Tattoo ($30) delivers. But sometimes, you just need to wear something that's not close to your lips at all. For instance, no one's born with a holographic pout, but every once in a while, unicorn duty calls. That's why I'm making room on my vanity for Rouge Dior Liquid Lip Stain ($35).
I like to think of Rouge Dior as Lip Tattoo's crazier cousin. In a promo video for the product, longtime Dior-lover Natalie Portman sings and dances to James Brown's "I Feel Good" (the song also serves as one of the lipstick's official hashtags). The playful spirit of this launch is evident in the bold colors, which are available in matte, metal, and satin finishes.
According to the brand's clinical studies, the hues last 12 hours. I can't speak to that statistic, but according to my very unofficial research, the color lasted through our morning coffee (no small feat!). The mineral-wax formula is surprisingly creamy for a liquid lip. I'm pretty sure the watery formula of this stain might convert even the most ardent liquid lip haters.
I used Dior Rouge exclusively for one weekend, during which I attended a hot mess of a birthday party, which usually results in my mouth and teeth looking like Smudge City. However, I never once noticed any stray pigment streaked where it shouldn't have been.
What's more, the mineral wax, powder, and oil formula coats the lips like a soft, silky slip dress. Dior Rouge Lip Stain boasts one of the most dramatically curved applicators I've seen, which ensures that the color stays put as you paint it on.
For now, you can pick up your own tube on Dior.com. Come August 22, the line extends to Sephora.com. Until then, you might need time to pick out your favorite of the 29 colors, so read on to see them all.