The Internet freaked out earlier this Spring when H&M announced it would be launching beauty products, and rightly so. The few available pictures of the collection looked more like something you'd see from a fancy department store! The three-month wait is over, and the huge, 700-piece assortment has arrived.
We're happy to say the range ticks all the boxes you want fulfilled by a brand: hair, beauty, body care, and tools? Check. Color payoff in a wide variety of shades for all skin tones? Check. Chic, affordable, and perfect for hoarders? Check. Get a sneak peek at 35 of the products now, then head over to H&M's website and prepare to get your spend on!