This Is Not an April Fools' Prank — Kylie Jenner Is Launching Lip Gloss
This is not a drill! Based on the cryptic new music video/commercial Kylie Jenner just released, we can infer that on April 1, she will be expanding her lip color empire to glosses. If you're not a fan of matte formulas (like her existing lip kits), you'll need to give these a try.
It seems there will be three shades: Like, a milky brown, Literally, a midtone neutral, and So Cute, a soft beige, giving women with a wide range of skin tone options to find their perfect nude.
These are not your average glosses: they are richly pigmented, laying down a thick, creamy swipe of color with each stroke of the applicator. Instead of a standard doe-foot, each tube is equipped with a miniature brush (love)!
This new formula will also be far more affordable than Kylie's liquid lipstick and pencil duo — the glosses ring in at $15 each.
The time of today's release is currently unknown, so we will report back when we have more information. Read on to see more images of the glosses, and keep checking back here and on the Kylie Cosmetics site to make sure you don't miss out!