This Spring, YouTube business maven Michelle Phan announced her new Icon video network. The concept: a global lifestyle channel for millennial women featuring your favorite beauty vloggers. After only two months, the network has over 400,000 subscribers on YouTube. The latest series to launch on Icon is Everyday Luxe spearheaded by none other than The Raeviewer.
Raeview has become known for her love of luxury on YouTube, and she's also a member of our POPSUGAR Select blogger program. It's the channel you watch to find out if that expensive lipstick is really worth the price tag! In each Everyday Luxe episode, Rae will travel to different cities and share prestige products inspired by the location. In her inaugural video, she highlights her favorite LA beach essentials with brands like La Mer, Tom Ford, and YSL Beauty. Watch the video above for her full shopping list and expert application tips.