e.l.f. Cosmetics Threw the Most Amazing Mascara-Themed Party — Take a Look Inside
Need an affordable mascara that lifts, volumizes, and lengthens? e.l.f. Cosmetics has got your back (and obviously your lashes covered!) with its latest product launch, the e.l.f. Cosmetics Big Mood Mascara ($7).
As its name suggests, the product is designed to give you eyelashes that make their presence known. The vegan, high-impact pigment is applied via an hourglass-shaped brush that works to lift, separate, and define each lash while also delivering volume and length. A big mood, indeed. Right?
To celebrate the launch of the new mascara, e.l.f. Cosmetics hosted an event that totally aced the Big Mood vibe too.
Think awesome Big Mood merch, mascara and makeup brushes everywhere, a jewelry shopping station, delish snacks, photo ops, and more.
Some amazing guests were also in attendance, including Twitch user AriaSaki, makeup artist Megs Cahill, fashion and beauty influencer and YouTuber Valeria Loren, and the e.l.f. Cosmetics Electric Mood co-creators Michael Brooks, Karol Rodriguez, and Emily Carden.
Keep scrolling to check out some of the must-see pics from the event.