I Previewed Every Item From the KKW x Allison Makeup Collab, and Here Are My Thoughts
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Sure, it's fun to test out a blue eyeliner or a glittery lip gloss from the trendy beauty collaborations that keep popping up, but is it what I want for my everyday look? No. Especially not while I'm sheltering in place. That's why the new KKW x Allison collection ($18-$38) that comes out today at 12 p.m. PT is a breath of fresh air. It's makeup in flattering, neutral shades that I'll actually use right now.
Along with the brand's signature neutrals, I was excited to see little surprises like a shimmery lilac shadow and berry-hued lip crayon.
KKW Beauty is already known for mastering taupes, tans, and every shade in between, but this new line Kim Kardashian created with her lifelong BFF Allison Statter takes it to the next level. Along with the brand's signature neutrals, I was excited to see little surprises like a shimmery lilac shadow and berry-hued lip crayon. Kardashian and Statter's tastes harmonize perfectly — a true match made in makeup heaven.
I got a first look at the entire collab this week, and I tested out every single product. Ahead, read my honest review on all the new offerings (FYI, I'm wearing every release in my selfie) and consider a few essentials for yourself. It'll be the smartest purchase you've made all August.