58 Genius Beauty Launches You Need to Know This Year

The product: Glossier Moisturizing Moon Mask ($22)

Why we want it: Glossier is the new kid on the block when it comes to skin care. The startup brand is affiliated with the Into the Gloss beauty site and offers a range of essentials for 20-somethings. This hydrating mask is the one we've been using to quelch dry skin this Winter because it's packed with hyaluronic acid and sweet almond oil.

Available: February 2015