62 Celebrity Beauty Campaigns That Will Make You Love These Stars Even More

Juicy Couture is launching a new fragrance, I Am Juicy Couture, this Summer, and the brand has signed on Behati to be its face. Robin Mason, senior vice president of global marketing at Elizabeth Arden, told Women’s Wear Daily: “The new Juicy Couture fragrance makes a statement, and in Behati we found the perfect girl to capture the spirit of the brand. Behati is a dynamic woman with global appeal.”