PS: What does being the face of Hugo Boss Fragrance mean to you?
Victor Cruz: It means a lot to me. Hugo Boss has always represented a clean, stylish, very bold aesthetic, and I think it definitely represents everything that I represent in my brand. So when they reached out to me to be an ambassador for them, I felt like it was a no-brainer and it was right up my alley. I was excited to be a part of it.
PS: What kind of feedback did you get from the women in your life when they saw the ads?
VC: They loved it. First they were shocked. I was born and raised in New Jersey, so when some of my hometown [friends and family] see it in the mall or near where we grew up, they're surprised and they all call and text me, my mom probably the most. She takes pictures by it every single time she goes to the mall. She's really into it, so it's cool.
