72 Fall Beauty Launches We'd Stand in Line to Buy

The product: Giorgio Armani Beauty Contouring Powder Brush ($90)

Why we want it: To celebrate the 15th birthday of the brand, Giorgio Armani Beauty is launching a new collection of Maestro brushes that were made in Japan. Each bristle is examined and shaped to match the face's contours. This circular tool is our favorite because it's fitted to apply highlighter and contour just where you want it — meaning no shimmering fallout under your eyes.