You're not using it for skin care. The Beautyblender is not a one-trick pony. You can use the damp applicator to apply your skin care products, too. Rea Ann recommends using the white Pure ($20) to apply your serums, sunscreen, and moisturizers because it's softer and free of dye.
You only use the Beautyblender with cream makeup. You've probably seen the Beautyblender on YouTube in your favorite contouring tutorials. Many makeup artists like to use it for applying setting powder in focused areas, like under the eyes. "The great thing about using a damp sponge with powder is that you can really control where you're applying it," says Rea Ann. "Brushes are like brooms that sweep things around your face."
You use a wiping motion to apply your foundation. The BeautyBlender bounce is not a dance you need to learn; it's the perfect application technique for this egg-shaped sponge. It's very similar to the stippling motion you'd use with a regular brush. "What you're doing in that one bounce motion is depositing the makeup onto the skin, and then blending it at the same time." It also works to sculpt the face. Use the pointed end of the sponge to drag product with your contour cream. Then, use the larger end to bounce away any lines of demarcation.