Gwen tends to stay consistent with her makeup, and as we went through all the shades in the palette, she explained which shades she wears the most. Her two go-to highlighters are Blonde and Bathwater; Steady is her base. Baby, Anaheim, and Zone are also among her favorites.
"When I wear makeup, I'm not that adventurous," Gwen said. "I have my thing that I do and that I've always done. I wanted something that was super reflective of what I wear every day."
When it comes to the bolder colors in the palette — all found in the last row — she has a strategy when wearing them: Harajuku, the blue-pink, is worn with lots of lashes. She'll use Danger, the navy, as a liner. And she'd use Serious and Blackout for a smoky eye, but even though she's great at doing her makeup and creating her signature look, she admitted she's not good at doing a smoky eye on herself.
Overall, she wants everyone to know that while the shades aren't going to be as bold as she sometimes gets with her hair color, the palette reflects who she is. "Some people will be surprised that it's kind of neutral," she said, "but if you go back and look at my makeup, that's who I am."
