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PS: How would you style these colors with an outfit?
CC: Since I’m about maximalism, I don’t think about what goes together and what doesn’t go together. I keep putting it on. For the average person, the makeup would be the accent to a more subtle outfit. It will be a focal point, like this lipstick with a neutral-colored outfit. Look at the way I’ve worn this pink color as a kind of war paint — it’s a focal point. Everything can be worn together.
PS: I’ve always been excited by rainbow lipstick shades, so I was so happy when I saw your collection.
CC: I made sure that these lipsticks made the teeth look whiter, because that’s a big plus for women. Everything is from the spectrum. People should experiment with color without having a lot of bias opinion about “I don’t look good in this color.” That’s how you find a breakthrough and get new looks. That’s what's exciting about fashion and makeup — when you go beyond what you’re comfortable with.
PS: Why these shades in particular?
CC: We started working on this collection three years ago. Three years ago, blue lipstick and yellow lipstick were unseen and very avant-garde. To launch it now actually is the perfect timing. People are even more individualistic these days, so they won’t be intimidated by yellow. And that yellow goes on . . . not like an opaque, dead, pasty color. It’s a little bit dewy, so it’s really becoming. It’s like a new nude for me.
The colors are meant to be worn like opposites. If you have purple lips, then you do a yellow eye shadow, or if you have a pink lipstick, then you would do an aqua [eye]. It’s about how to get a sense of poeticism to it. To me, this all has the rhyme of poetry. To a person who just looks at it, it’s all loud and it’s chaotic, but to me, it’s my poetic interpretation.
PS: Can you talk more about makeup becoming a feminist statement?
CC: I’ve never worn in my life anything which I find will be appealing to men. It’s just not something I think about, and it’s very much in tune with the times now. Women are strong. We’re equal, if not even better. Makeup and clothes are definitely to please a woman and not to please a man. I hate that [phrase], "man repellent, so we should dress for ourselves.
Love and relationships are such a small part of what a woman can do. Women should be beautiful and feminine, but it’s not to appeal to the other sex. It’s to be happy and feel beautiful herself. That in itself is a new kind of feminism.