Chanel Reimagined Its Iconic No. 5 Scent in a Way That Millennials Will Love

Each day, the pickers try to accumulate 700 kg of fresh roses. After about two hours, the petals fall off and the rose is unusable, so working quickly is key! In this short window, the roses are transported to the Sotraflor plant (the factory facility), where the essential oils are separated from the flower. The essential oil goes into your Chanel No. 5!