These Are the 28 Hottest New Beauty Launches For August

"The combination of the IGK Low Key Cleansing Walnut Scalp Scrub ($36) and the Expensive Alma Oil Hi-Shine Top Coat ($29) made my hair look and feel better than it has in a long time. My incredibly irritable scalp benefited from the apple-cider-vinegar-packed Low Key scrub, which clarified my product-packed hair. I followed up with Expensive, which nourished my strands and made my usually straw-like mop shine and feel like silk." — SS