22 Hot New Beauty Launches You Need to Hoard This Fall

What it is: Kérastase L'incroyable Blowdry Crème ($40)

Why you need it: This styling product is made for those of you with thick hair. It controls frizz (even in up to 80 percent humidity, the brand claims), nourishes, and speeds up heat styling by coating strands with a layer of heat-activated ingredients that lock in your style.