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If my client has been traveling or hasn't had a chance to exfoliate, this ingredient (which is commonly found in moisturizers or serums) has the ability to immediately plump and hydrate the skin. Since dehydration and lack of sleep can increase the appearance of crow's feet around the eyes, I also use this as a quick fix to tap away those fine lines. Apply hyaluronic acid after you've cleansed your skin as a serum. It will draw moisture from the air and will also maximize the benefits of moisturizer you apply over it. I particularly like Paula's Choice Resist Hyaluronic Acid Booster because you can use it on its own or add a few drops to your moisturizer or foundation.