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31 LGBTQ+-Owned Brands to Stock Your Beauty Cabinet With
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W3ll People

The Brand: Makeup artist Shirley Pinkson cofounded W3ll People, the cruelty-free cosmetics company that sells simple, no-makeup makeup staples.

What to Buy: W3ll People Supernatural Stick Multi-Use Blush ($20)

W3ll People
W3ll People Supernatural Stick Multi-Use Blush
$20
from target.com
Buy Now
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