Drew Barrymore's Flower Line Is Coming to Ulta — Exclusive First Look at What's New!

Drew Barrymore is so involved with her beauty brand, Flower, that she actually presents the products to editors at their offices! The actress is known to travel around Manhattan with her PR team, showing editors firsthand what is new from her affordable, easy-to-wear line. This is atypical for a celebrity to do (hint: Rihanna — we'd gladly host you to learn what's new from Fenty Beauty!), and it lets us beauty journalists know Drew is not just licensing her name away. She's really involved with making the fun, authentic, and cruelty-free makeup.

Flower — which includes everything from floral-embossed blushes to kitschy sheet masks — is all mostly under $20. The six-year-old brand was previously only sold at the brand's e-commerce site and Walmart. But we have good news: Flower is coming to Ulta!

Keep reading for an exclusive first look at these fresh launches before you can add them to your cart!

Flower Full-Face Palette

Flower Full-Face Palette

The Flower Full-Face Palette ($17) is your new travel BFF. Toss this set in your gym bag, overnight sack, and carry-on for times when you need to keep it light and easy. The neutral palette includes three blendable eye shadows, two blushes (we're totally into blush contouring, by the way), a golden bronzer, and a champagne highlighter. Add black mascara and your favorite lip, and you're donezies!

Flower Wanderlust Palette in Austin Downtown Dust

Flower Wanderlust Palette in Austin Downtown Dust

The three colorful Wanderlust eye shadow palettes were each inspired by three cities close to Drew's heart: Austin, LA, and Manhattan. Each contains six pans of powder — a mix of mattes and shimmery shades — meant to be cocktailed and blended to create bold looks.

Grab the Austin Downtown Dust ($11) for an earthy-chic style. We love the mint-grass green shade mixed with the burnt orange and champagne shimmer.

Flower Wanderlust Palette in LA Hollywood Hills

Flower Wanderlust Palette in LA Hollywood Hills

Choose this cool-hued LA Hollywood Hills set ($11) when you want to try a sexy blue or green eye look offset with gunmetal or a yellowy cream.

Flower Wanderlust Palette in New York Midnight Manhattan

Flower Wanderlust Palette in New York Midnight Manhattan

Rely on the New York Midnight Manhattan ($11) for a sexy, of-the-moment red eye-makeup look. Make it edgy by going with a smoky rouge look and lots of black mascara.

Flower Galaxy Glaze Holographic Lip Gloss in Angelic

Flower Galaxy Glaze Holographic Lip Gloss in Angelic

If you launched a new collection in 2018 and it doesn't include something holographic, did you even launch it at all? The unicorn trend that keeps on giving is now available in a brand new lip formula. The Galaxy Glaze Holographic Lip Gloss features six shades that all offer 3D shimmer pigments. Expect reflective shine and a pearly luster. You know the drill: wear them on top of your favorite matte to transform it into a sparkly lip party or rock it solo for a sexy sheen.

This Angelic shade ($10) is a peach color.

Flower Galaxy Glaze Holographic Lip Gloss in Asteroid

Flower Galaxy Glaze Holographic Lip Gloss in Asteroid

Try Asteroid ($10) if a rust is your go-to lip look.

Flower Galaxy Glaze Holographic Lip Gloss in Milky Way

Flower Galaxy Glaze Holographic Lip Gloss in Milky Way

Go with Milky Way ($10) for a classic pink-mauve.

Flower Galaxy Glaze Holographic Lip Gloss in Molten

Flower Galaxy Glaze Holographic Lip Gloss in Molten

The line would not be complete without a red, and Molten ($10) does the job with a side of shimmer.

Flower Galaxy Glaze Holographic Lip Gloss in Soleil

Flower Galaxy Glaze Holographic Lip Gloss in Soleil

Always look pretty in rose pink rocking Soleil ($10).

Flower Miracle Matte Metallic Liquid Lip in Petal Punk

Flower Miracle Matte Metallic Liquid Lip in Petal Punk

Do not confuse the Flower Miracle Matte Metallic Liquid Lip with its holographic sisters! Unlike the shimmery glosses, these are your intensely pigmented liquid lip metals. The saturated formulas are infused with micronized metal pearls to give you an Instagrammable pout. It's also a comfort matte, so don't worry about that dehydrating feeling.

Petal Punk ($10) offers a lovely light pink luster.

Flower Miracle Matte Metallic Liquid Lip in Foiled Rose

Flower Miracle Matte Metallic Liquid Lip in Foiled Rose

Foiled Rose ($10) is exactly what it sounds like: rose gold magic!

Flower Miracle Matte Metallic Liquid Lip in Bronze Addict

Flower Miracle Matte Metallic Liquid Lip in Bronze Addict

Try Bronze Addict ($10) with a golden eye and matte bronzer for a monochromatic look.

Flower Miracle Matte Metallic Liquid Lip in Crimson Venom

Flower Miracle Matte Metallic Liquid Lip in Crimson Venom

Crimson Venom ($10) is a sexy scarlet we all need for the times when we want a Cheryl Blossom pucker.

Flower Miracle Matte Metallic Liquid Lip in Poison Plum

Flower Miracle Matte Metallic Liquid Lip in Poison Plum

Go for the grunge '90s look (so Drew!) with Poison Plum ($10), a deep berry.