These Are the 18 New Beauty Products Our Editors Can't Put Down for April

Overnight masks are becoming a quick trend, but half the time, we're left wondering what makes them any different than, you know, a night cream. Kiehl's Ginger Leaf & Hibiscus Firming Mask ($54) actually feels like a velvety, luxurious mask that you don't have to wash off before bed. You don't need much because it's a thick formula that smooths onto the skin like butter. The point of this mask is to smooth fine lines and firm the skin, so feel free to multitask while you're hitting the hay. — Kirbie Johnson, host, writer and senior video reporter