16 of the Coolest Beauty Brands You Never Knew You Could Shop at Nordstrom

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Whether you need Giorgio Armani foundation or Chanel lip gloss, Nordstrom is the go-to retailer for the most luxurious beauty products. But its already-extensive beauty department carries more than just designer makeup and skin care. It also offers a wide array of indie, under-the-radar, and trendy beauty brands carrying the downright coolest products. Intrigued by rosewater moisturizer? We see you, and raise you two matcha lip balms. If that isn't enough to make you go all in, many of the brands ahead also happen to be natural or sustainable, with packaging so pretty, they'll look amazing in your Instagram #shelfie.

01
BeautyBio

BeautyBio

Drink your Rosé . . . and wear it too! This plumping Rosé-flavored lip serum ($35) from BeautyBio is just one product in a lineup of performance skincare tools and products — all with the most gorgeous rose gold packaging.

02
R+Co

R+Co

These days, it's not enough for beauty products to just look cool — they need to work, too. Luckily, R+Co hair products achieve both, with their revolutionary formulas and evocative, edgy packaging. This dry shampoo mist ($29) is half cleansing powder, half mist and works to remove buildup without drying out your hair.

03
Winky Lux

Winky Lux

If there's one brand that has managed to capture everything millennials love right now, it's Winky Lux. From matcha balm ($14) to a kitten-adorned eye shadow palette ($25), everything is fun and playful. Tap into the watermelon trend for Summer with this watermelon jelly balm ($14) that glides on clear before changing into a pretty pink on your lips.

04
Moon Juice

Moon Juice

Moon Juice, the cult LA-based wellness brand, is all about nourishing the body from the inside out. Arguably its most popular product, the brand offers various potent powder blends of herbs and extracts, like beauty dust ($35), that can be stirred into drinks to help you look and feel your best.

05
Base Coat

Base Coat

For eight-free, cruelty-free nail polish in a range of poppy shades, turn to Base Coat. This mustard nail polish ($18) is right on trend for Summer and will flatter any skin tone.

06
Youth to the People

Youth to the People

Superfoods and science meet in this beauty line that uses antioxidant-rich and vitamin-filled ingredients to help boost your skin's health. The Youth to the People superfood cleanser ($36) includes cold-pressed extracts of kale, spinach, and green tea — basically a green juice cleanse for your face.

07
Herbivore Botanicals

Herbivore Botanicals

It wouldn't be a proper roundup without the inclusion of Herbivore Botanicals. The sustainable brand has taken the beauty world by storm with its natural ingredients and millennial-friendly packaging. This moisturizer ($48) hydrates and soothes the skin with rosewater and aloe.

08
Huxley

Huxley

Yup, you can get your K-beauty fix at Nordstrom! This cult Korean brand has only recently made its way to the states (Nordstrom is actually the only retailer to carry it offline), but its products, including this oil ($58), have taken the beauty world by storm. They all feature prickly pear cactus oil to deliver highly concentrated moisture to the skin.

09
Smith & Cult

Smith & Cult

Between the substantial gold packaging and the rich color options, Smith & Cult is as luxurious as nail polish gets. This periwinkle nail polish ($18) will look just as good on your fingers as it does sitting in the bottle.

10
Indie Lee

Indie Lee

The ingredients beauty products don't contain are just as important as the ones they do. Indie Lee commits to eliminating harmful ingredients from all of its products in favor of ones that are entirely sustainable and good for you. This blemish lotion ($26) is talc-free and helps fight blemishes overnight.

11
Saturday Skin

Saturday Skin

You know how your skin always seems to look more radiant on the weekend? That's what Saturday Skin is all about. The hydrating essence mist ($34) will help you achieve that dewy, restful glow any day of the week.

12
Wander Beauty

Wander Beauty

Glow on the go with this streamlined blush and illuminator duo ($42) from travel-friendly line Wander Beauty. The multitasking product can be used on the cheeks and lips to add a natural flush of color — no mirror needed.

13
Way of Will

Way of Will

If you lead an active lifestyle, you know that training goes beyond the gym. The essential-oil-based bodycare products from Way of Will help optimize your body after working out. Looking to relax and wind down? There's a body wash ($30) for that. Want to fight fatigue instead? There's a body wash ($30) for that too.

15
Patchology

Patchology

If your lips need a surge of moisture fast, forget the lip balm — try a five-minute lip gel ($50) mask from Patchology instead. This brand creates products that deliver quick results to keep up with your busy lifestyle.

16
Ursa Major

Ursa Major

If you haven't switched over to an all-natural deodorant by now, Ursa Major's No B.S. Deodorant ($18) is a good place to start. Along with the rest of the brand's products, it's straightforward, free of harmful ingredients, and effective, making it ideal for all genders.