What to Buy From LA's Cult-Favorite Beauty Store

Courtesy of brand
Courtesy of brand
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If beauty stores were actual people, we'd want to be friends with all of them. Drugstores would be like your oldest, closest friends, department stores like your mom's chic brunch companions, and online retailers the fun kids you met in college. We like to think of Violet Grey, an ecommerce shop founded out of an LA store that's favored by Hollywood insiders and celebs alike, as that friend who's way too cool for you but inexplicably lets you into their circle.

Cassandra Grey, a stylist, consultant, and general insider, founded the store on Melrose Place. It has since expanded to an ecommerce site. Violet Grey only sells products that have been approved by its leader's network of celebrities, makeup artists, and hairstylists, so you know everything they sell has the American royal stamp of approval. Want to know the best of the best products? Keep reading.

Virtue The Perfect Ending Split End Serum

Virtue The Perfect Ending Split End Serum

This one goes out to all you people in the house who prefer to put off haircuts until the bitter end. This Virtue The Perfect Ending Split End Serum ($40) keeps your hair looking like you just walked out of the salon, so no one will know you're going on eight months sans scissors.

Sio Beauty Necklift Patch

Sio Beauty Necklift Patch

While this Sio Beauty Necklift Patch ($30) isn't an exact substitute for the real thing, over time, it diminishes neck creases so well that you'll never want to wear a turtleneck ever again.

Tatcha The Water Cream

Tatcha The Water Cream

We're not the only ones who are obsessed with Tatcha The Water Cream ($68). The hydrating formula moisturizes and tightens parched skin, and it even contains a little bit of 24-karat gold so you can shine bright like a . . . you know how it goes.

RMS Beauty Magic Luminizer

RMS Beauty Magic Luminizer

Emma Watson has copped to being "obsessed" with this nontoxic brand. We also have feelings about its RMS Beauty Magic Luminizer ($38). Rather than making you shiny, this highlighter gives you that sought-after "glow" — really.

Supergoop Everyday Sunscreen SPF 50

Supergoop Everyday Sunscreen SPF 50

True to its name, the Supergoop Everyday Sunscreen SPF 50 ($19) is worthy of continual wear, especially under makeup. It dries quickly, doesn't leave a gray cast, and has no discernible, plastic-y "sunscreen" smell.

Laura Mercier Velour Extreme Matee Lipstick in It Girl

Laura Mercier Velour Extreme Matee Lipstick in It Girl

When your lips are chapped, sometimes drying lipsticks can cling to all the wrong spots. Luckily, this Laura Mercier Velour Extreme Matte Lipstick in It Girl ($28) is not that kind of color. It's supercreamy and gives off the same effect as a liquid matte without leaving your mouth looking thirsty AF.

Chanel Le Vernis Longwear Nail Color in Washed Denim

Chanel Le Vernis Longwear Nail Color in Washed Denim

Just ask a Canadian: you can never have too much denim. This Chanel Le Vernis Longwear Nail Color in Washed Denim ($28) is almost as timeless as jeans and a t-shirt — it will last for two weeks with a topcoat and no picking.

Fur Ingrown Concentrate

Fur Ingrown Concentrate

No matter where ingrowns plague you, banish them from your body with this easy-to-use Fur Ingrown Concentrate ($28). It comes with an application mitt, so you don't even have to get your hands dirty.

Caudalie Beauty Elixir

Caudalie Beauty Elixir

Victoria's Secret angels look to this Caudalie Beauty Elixir ($49) to revive them after international flights, so you bet it will perk you up come the 3 p.m. slump.

Chantecaille Bronzing Gel

Chantecaille Bronzing Gel

We interrupt your regular broadcasting to bring you the Chantecaille Bronzing Gel ($44), aka the easiest bronzer you'll ever use. Since it's a liquid, you never have to worry about it leaving powdery streaks, and the formula sticks to your skin on even the sweatiest days.

Omorovicza Deep Cleaning Mask

Omorovicza Deep Cleaning Mask

If you're hungover into next Wednesday, pat on this Omorovicza Deep Cleansing Mask ($120). No matter your skin type, it gives your pores a good scrub down. File it under: for those "Oh sh*t, I forgot to take my makeup off last night" mornings.

Oribe Dry Texturizing Spray

Oribe Dry Texturizing Spray

If you want sleek, smooth business on the top of your hair and an edgy, piecey party toward the ends, spritz on this Oribe Dry Texturizing Spray ($46). The dry shampoo/texture spray hybrid keeps things feeling clean and orderly in the places you want it to and wavy and rockery on the rest.

MAC Strobe Cream

MAC Strobe Cream

Just like your soul needs an extra-large iced coffee to get through a sleepy day, your face needs a boost, too. There's no shame in that — all you need to do is mix this MAC Strobe Cream ($34) into your foundation to give your dull skin a rosy pink boost.

Kjaer Weis Mascara Compact

Kjaer Weis Mascara Compact

If you want big, bright eyes but don't like looking like you're obviously wearing mascara, your new best friend will be this Kjaer Weis Mascara Compact ($38). It's made of natural ingredients, nonclumpy, and jet black. Think of it as the makeup equivalent of your tried-and-true, trusty LBD.

Erno Laszlo Exfoliate & Detox Hydrogel Mask Set

Erno Laszlo Exfoliate & Detox Hydrogel Mask Set

Masking is fun and all, but being immobilized on your bed for 20 minutes because you're afraid one tiny movement will lead to everything falling off isn't as enjoyable. Luckily, this Erno Laszlo Exfoliate & Detox Hydrogel Mask Set ($60) contours just right for everyone, so you can mask while doing laundry or vacuuming. (You can also still mask while lying down and doing nothing too, that's totally acceptable.)