The Story Behind Those F*ck Trump Lipsticks All Your Facebook Friends Are Talking About

I hope we can change the cosmetics industry and inspire brands to care more about what customers actually care about and not be afraid of getting involved. Don't be afraid to take real action — rather than just stating your support — for fear of alienating your customers.

There are issues going on in the world that are so huge and so important and on people's minds every day, and if you want to connect with people buying your products, don't be afraid to bring it up.