E.l.f. Cosmetics' TikTok Challenge Can Score You a Beauty Haul Worth $250

Whether you have an affinity for scrolling through TikTok's endless selection of hilarious and creative videos or you simply love makeup, you're going to want to join in on E.l.f. Cosmetics' latest contest. The beauty giant kicked off its #eyeslipsface challenge, which invites fans of the brand to post videos that highlight — you guessed it — your eyes, lips, and face.

E.l.f. partnered with Movers and Shakers and Grammy Award-winning producer iLL Wayno to create the bop for this contest, which rewards its winner $250 worth of the brand's makeup and skin care. For your chance at the beauty haul, post a video with the song and the hashtags #Contest and #eyeslipsface before 11:59 p.m. PDT on Oct 24.

If you love E.l.f.'s selection of beauty products — like the Power Your Pretty Award-winning Poreless Putty Primer ($8) — here's your chance to try more of them. Check out the some of the videos on TikTok ahead.