Best New Makeup Launching in September 2020
Our Editors Have Tested a Lot of Products, but These Are Their Favorites For September
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"I've waxed poetic on this mascara to everyone who would listen, but let me tell you again: it's magic. I've been genetically blessed with my father's extralong eyelashes, but only a few formulas actually keep a curl that isn't dramatic and fake; the L'Oréal Paris Bambi Eye Mascara ($11) is that for me. It's affordable, it works, and it's officially sold me on brown mascara (seriously, the black-brown shade is the real MVP)." — SS