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Authors like Ann Weldy and Florence Stonebraker who were writing lesbian pulp fiction in the '50s and '60s will also be spotlighted. "There's actually a lot of really intricate overlap with the beauty industry in terms of these very pinup style covers that they had for their books," said Bloch.
In addition to the trailblazers that the Makeup Museum's network of historians find, the museum plans to leverage the community for additional submissions. This call to the public comes after the Makeup Museum received "such a wonderful, overwhelming set of content, images, videos, and audio" for its first digital campaign, Generations of Beauty. To submit your own stories and images for inclusion, the Makeup Museum is asking the community to email support@makeupmuseum.com.
Followers of the Makeup Museum on Instagram will be able to check out a newly highlighted LGBTQ+ beauty influencer every couple of days until they gather enough information from the community to amp up their posting to every day.
The campaign will also include Instagram Live interview sessions hosted by queer and nonbinary American social media personality, model, producer, actor, and filmmaker ARROWS, formerly known as Ari Fitz, covering a range of topics.
The Makeup Museum's Makeup With Pride initiative goes deeper than just raising awareness through education — which is an important job in and of itself — there is also a charitable component. "For every social media like and comment on a Makeup With Pride post throughout the month of June, we will be donating to the Trevor Project, a powerful nonprofit that focuses on suicide prevention."