"Now, more than ever, beauty is one's own perspective and relationship to themselves. In the past we have seen beauty standards being dictated to us, and we are now moving in a positive direction where people can take ownership of their own relationship with their bodies and how they present themselves to the world. We are part of a movement where we're taking back our image into our own hands and applying it to our lives through self-care for the very first time. What an exciting time to be part of the beauty industry." — Andrew Fitzsimons, celebrity hairstylist
