5 New Beauty Rituals to Get Behind in 2021

We're big fans of a glass-half-full perspective here, and on that front, one encouraging trend to come out of the pandemic is the mass social media shift to showing more authentic versions of our lives. From starting honest conversations about mental health to sharing pared-down snapshots from our days at home, it's been an undeniable breath of fresh air. Skinimalism, a new trend that's focused on celebrating your real, unfiltered skin, with or without makeup, fits right into that category. Striking the balance between no-makeup makeup and gorgeous, dewy skin, it helps normalize imperfect complexions and relieves the pressure to be perfect on Instagram. In other words, it's a movement we can definitely get behind.