10 Just-Launched Target Beauty Products to Add to Your Little Red Basket

With a rainbow of gorgeous bottles and formulas that can be customized to your hair's specific needs, Function of Beauty has made quite the impression on beauty-lovers since its launch. Now, the innovative hair-care brand is available at Target, bringing its personalized formulas to all in an exciting new way. Products like the Coily Hair Shampoo Base with Flaxseed Oil ($10) address specific hair types, while a variety of bonus "booster shots" (sold separately) add benefits like strengthening and deep conditioning.