What's in Maeve's Hair and Makeup Bag?
According to Bilverstone, the biggest inspiration behind Maeve's piecey fringe was a mixture of Lydia Deetz from Beetlejuice, Lisa Rowe from Girl, Interrupted, and Italian model Mariacarla Boscono. Her entire look would be decidedly grunge, if it weren't for the dipped purple ends that were dyed by colorist Antonia Cometa.
The hair team (primarily hairstylist Abra Kennedy) maintained that choppy texture throughout the season with a combination of hot tools and texturizing spray, specifically the hair straighteners from Cloud Nine (only available in the UK) and the Sam McKnight Easy Up-Do Texture Spray ($36).
As for her makeup, Bilverstone placed lots of emphasis on Maeve's signature, smudged smoky eye. First, she laid the base with Pat McGrath Labs Sublime Perfection Foundation ($68) and Cle de Peau Concealer ($73). (She first prepped the skin with skin-care products from Decleor.) Then, she used the Chanel Calligraphie Longwear Intense Cream Eyeliner ($35) — "this was smudged and then set using the Shu Uemura Black [Pressed] Shadow ($15)," she said. She topped it off with Glossier Boy Brow in Clear ($16) and Glossier Mascara ($16). The rest? Just a few swipes of lip balm.