Half Magic Is Here: "Euphoria"'s Makeup Head Just Launched Her First Beauty Brand

Half Magic isn't only about the eyes, although technically this product could be used there, too. Light Trap ($20) is a buttery powder formula packed with duo chrome pigments that magically shift in the light. Available in two shades — Spiritually Complex, a sparkling purple, and Enter the Glow, a golden peach — these buildable formulas are vibrant and flattering no matter where you apply them.