15 Beauty Launches Our Editors Can't Get Enough Of This Month

Marc Jacobs Beauty Nude Awakening Hydrating Medium Coverage Concealer ($36)

"I've been in love with just about every Marc Jacobs Beauty launch, and this new concealer is no different. First, the packaging; I don't think I've ever seen anything cuter. I need to give the brand kudos for its range of 40 shades, all offering long-wearing medium coverage. The formula itself is hydrating and doesn't dry out skin, even after eight-plus hours of wear, and the built-in brush applicator makes precision application so easy." — Jessica Harrington, beauty lead