Reese Witherspoon Opens Up About Being a Positive Influence on Daughter Ava

On what inspired her to start a home and clothing line: "I saw an empty space. All these women in the South, they read fashion magazines, but nobody was telling the stories about their upbringing — their mothers, their grandmothers — who love getting dressed up. It's a feminine culture."

On how her brand is home: "It's about where I'm from, an opportunity for me to move back to the South, get my roots here."