It's hard to find a person who dislikes Target. From endless aisles of affordable essentials to fashion collaborations that let anyone with $20 to spare own designer clothes (that is, if they're willing to wait in line for a good four hours before the store opens), it's the definition of one-stop shopping at its best. So, when we heard that a blurry photo from the pages of Target's employee handbook had gone viral, and that the image outlined its internal policy on breastfeeding, we were nervous we'd see a darker side of our beloved retailer.
Nope! The photo — which was first posted on the Mama's Milkies Facebook page before making its way to the Breastfeeding Mama Talk Facebook group — proved once and for all how amazing Target is to its customers, those nursing in particular. Not only does the company, in bold print no less, support the act, but it clearly encourages moms to nurse wherever they feel comfortable, even if it's in a fitting room with a line down the aisle.
The image has been shared nearly 15,000 times, and with good reason. Here are just a few of our favorite comments about women's love affair with Target:
I've worked for Target 2 years and hadn't seen this! I break policy every time I see a nursing mama! I always approach her and ask if she'd like some water as that's all I want when I'm nursing! — Amanda Busch
This is why I love Target!!! About a month ago I was nursing my daughter and a customer went and got a manager, brought them to where I was nursing( in the men's section with my husband, covered up) and complained. The manager apologized to me and explained to the LADY that I was allowed to feed my baby where ever I am comfortable doing so. And proceeded to explain to the lady that if she didn't like it, don't watch. — Laci Crawford
Good work to them for getting it right and training their staff properly on this especially love "do not offer the restroom as an option"...so many other places have been guilty of this!! — Hazel Ip
I LOVE Target and have nursed there many times! Here's one of the many times. — Daphney Biddle Long
Now that's a happy customer!