Target's Selling Tees For the Whole Family Featuring Names of Influential African-American Heroes
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In celebration of Black History Month, Target is featuring an assortment of tees designed, developed, and curated by Target team members. One of the tees is even available as an option for the whole family to sport together (photo op!), and features the names of influential African Americans throughout history: Malcolm X, Harriet Tubman, Dr. Martin Luther King, Jr., Maya Angelou, and Frederick Douglass.
"This assortment is a celebration of African American heritage and heroes, both historical and contemporary," said Tawnya Artisst, product design and development director, and member of the African American Business Council (AABC), one of Target's diversity and inclusion employee resource groups. Travis McKinley, the merchandising director who led the merchandising teams behind the collection, added: "Inclusivity guided this collection. We spent a lot of time making sure the assortment reflected our guests and appropriately celebrated African American history. Bringing this collection to life was truly a team effort."
See some of the shirts included in the assortment for kids, toddlers, and babies, as well as the short sleeve "Heroes" t-shirt for every member of the family, pictured above.