28 Amazon Prime Day Deals For Babies and Kids You Don't Want to Miss

Yeeeasy Tummy Time Water Mat ($9, originally $15)

Tummy time is crucial to help your little one build muscle strength in their neck, back, and shoulders — and several brands offer tummy time mats to help with just that. This one is a favorite with over 2,400 reviews on Amazon. It features bright and captivating underwater animals that will hold their attention and keep them entertained. Plus, you can fill the seabed with actual water to offer more sensory enjoyment to your little one.