Skip Nav
Cannes Film Festival
The Balmain Army Took Over the Cannes Red Carpet in Custom Dresses
Cannes Film Festival
The Most Magical Disney Dresses We Could Find at Cannes
Cannes Film Festival
Fashion's Biggest Party Is Going Down in Paris, and You Must See Every Look

COS to Open First US Store in New York

COS Is Finally Coming to the United States!

Lovers of quality, rejoice! Although we're still waiting for COS – the higher-end, European-based label produced by H&M – to open stateside, the brand's e-commerce experience has finally arrived in the United States.

Until now, fans of COS, which stands for Collection of Style, have only had access through a pop-up shop at Opening Ceremony or by taking a transatlantic flight. So, now that e-commerce is available, shoppers can peruse minimalist separates with ease. This is especially good news after plans to launch its first store in New York's SoHo neighborhood – where H&M already has a number of locations – in Spring 2014 has come and gone.

"We are all looking forward to the opening," said Marie Honda, one of the brand's executives. "New York City is a vibrant and exciting city, and we feel SoHo will be the ideal setting for our first store."

ADVERTISEMENT

Since it launched in 2007, COS has created the kinds of timeless staple pieces everyone needs in their wardrobes, and the U.S. market is now among the 19 countries who can shop the brand online. The SoHo store will be the first location the brand hasn't opened in Europe or the Middle East. Plans for an L.A. store are underway.

Photo courtesy of COS
Around The Web
Join The Conversation
Wedding Dress Ideas For Guests
Heart Cartilage Piercing Trend
H&M Secrets Revealed
Everyone's Favorite Fast Fashion Brands Have This 1 Thing in Common
Summer Camp Outfits
H&M Home Collection Summer 2017
Halima Aden's The Modist Campaign
Look of the Day: City Slicker
Cool Girl Outfits For Spring
Andie Swimsuits in a Box
From Our Partners
Latest Fashion
All the Latest From Ryan Reynolds