Coach Taps Michael B. Jordan as the First Global Face of Its Menswear Line, and We're Swooning
Coach announced on Thursday that Michael B. Jordan is the first global face of its menswear business. The actor and producer will work with the fashion brand in advertising campaigns for men's ready-to-wear, accessories, and fragrance, beginning with the Spring 2019 season. "The partnership will also include special design projects with creative director Stuart Vevers and philanthropic endeavors with the Coach Foundation," according to a press release from Coach. Michael joins the Coach family along with Selena Gomez, who's been a brand ambassador since 2017.
"I'm honored to be joining the Coach family and have so much respect for Stuart Vevers's vision," said Michael. "I'm looking forward to jumping into the creative process and exploring fashion through a different lens." Coach shared some of the first photos alongside the announcement, and we're already hooked. Not only is Michael an unfair level of attractive, but he's also one of the kindest people. Does this mean there's a Michael B. Jordan and Selena Gomez photo shoot in the works? One can only hope!