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There's no question denim has embedded itself into the very fabric of fashion culture all over the world. From decade to decade, region to region, jeans have been an essential wardrobe staple since their initial popularity in the 1930s. Today, there are countless styles, washes, and fits to choose from, which may seem overwhelming — if you don't know where to start. For years, H&M has made it easy to get the look and feel you love at an affordable price.
Below, check out the denim styles to know now — the picks that will make your closet feel new again. From relaxed to skinny to low-rise, there's an affordable pair — or five — for everyone.
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The High-Rise Ankle
A skinny jean that's as timeless as they come, this ($40) high-rise pair is available in seven washes. It's made with stretchy denim that forms to the body for a comfortable and flattering fit and is the kind of jean that'll never go out of style. Wear it with anything and everything — we especially love how the hem hits the perfect spot right above the ankle.
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The Mom High-Rise
An enduring classic, mom jeans like these ($30) have a similar fit to a boyfriend jean but sit higher on the waist. As a result, they go with nearly everything in your closet, from crop tops to open button-downs. Try pairing them with chunky black boots and cuffing them for an updated look.
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The Low-Rise Boyfriend
There's nothing quite like a flattering pair of boyfriend jeans. Tried and true, this denim style is an outfit game-changer when worn with nearly anything. Juxtapose the casual edginess of this ($40) pair by wearing them with a deep-V cardigan, romantic top, or loose button-down.
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The Relaxed High-Rise
Rejuvenate your day-to-day look with a pair of denim that fits the modern era. Easily dressed up or down and just as comfortable as they look, these ($20) relaxed high-rise jeans feature pleats in the front, a wide leg, and tapered ankles. Style them with a boyfriend blazer and a sharp heel for evening or work.